We are BrandsMart – A leading Consumer Electronics and Appliance Retailer in the Southeast. With retail stores in Florida and Georgia and a growing e-commerce presence, BrandsMart USA has a legacy of offering your favorite brands at the lowest prices. We provide our team members the opportunity to reach their full potential in a high-energy, incentive-based environment with competitive benefits. This is much more than a job – it is a career with purpose.

The Social Media Specialist will work closely with key business stakeholders, including the internal creative and marketing teams, and external media agencies to plan and execute organic social campaigns across BrandsMart’s social channels.

As a team contributor, this person performs tasks effectively, develops collaborative relationships with team members, displays clear communication and acts proactively. This includes being able to multitask, problem solve and manage multiple timelines. The right candidate is proactive, detail-oriented, and able to work cross functionally. They are passionate about digital media, social platform strategy, and creating compelling and engaging campaigns across social media.

Duties and Responsibilities

• Collaborate with internal teams and external agencies to execute paid campaigns across social media
• Lead internal creative team through concept creation, approvals and optimizations for organic social
• Monitor social platforms and campaigns for community reception, engagement, and advertising efficacy
• Moderate social company pages
• Moderate customer reviews on PowerReviews, Google Business and Yext
• Manage relationships, lead social media trainings, and review content approvals for local stores
• Manage and source the influencer marketing program
• Build cross functional relationships to support internal, community-based initiatives
• Provide weekly, monthly and quarterly reporting 

Required Education, Experience, and Certifications

• 3-5 years of social marketing experience in retail or a related field
• Experience in a corporate digital marketing department or agency
• Bachelor’s Degree, Marketing or Advertising, digital preferred or relevant experience

Required Skills and Competencies

• Understanding and proficiency on major social platforms i.e. Facebook, Instagram, TikTok, Twitter, LinkedIn, Pinterest
• Experience with Sprout Social is preferred
• Able to create fun, creative, engaging content for brand story telling
• Detail-oriented with an eye for consistency
• Effective communicator Must be self-motivated; show ability to work independently, and the ability to manage time effectively