Social Media Coordinator
We are BrandsMart – A leading Consumer Electronics and Appliance Retailer in the Southeast. With retail stores in Florida and Georgia and a growing e-commerce presence, BrandsMart USA has a legacy of offering your favorite brands at the lowest prices. We provide our team members the opportunity to reach their full potential in a high-energy, incentive-based environment with competitive benefits. This is much more than a job – it is a career with purpose.
Social Media Coordinator
Position Overview
The Social Media Coordinator will manage and enhance BrandsMart’s presence across key social media platforms, including Facebook, TikTok, Instagram, WhatsApp, Pinterest, Reddit, Google My Business, Apple Business Connect, and Yelp. This role focuses on creating and scheduling engaging content, fostering community engagement, and monitoring performance to ensure social media efforts align with overall business goals. The ideal candidate is a creative storyteller, skilled in both content creation and community management, with a keen understanding of social media trends and analytics.
Key Responsibilities
- Develop, curate, and schedule engaging content (text, images, videos) tailored to the brand’s voice and target audience.
- Ensure consistent posting cadence across all platforms.
- Monitor comments, messages, and reviews to foster a positive community experience.
- Respond promptly to inquiries and escalate issues when needed.
- Track and report KPIs such as engagement rate, reach, impressions, and clicks.
- Identify insights to optimize content and drive engagement.
- Collaborate with the marketing team to align social media strategies with campaigns and business objectives.
- Recommend platform-specific tactics and creative approaches.
- Stay informed on platform updates, algorithm changes, and emerging trends.
- Identify new opportunities for growth and engagement.
Qualifications
- 2+ years of social media management experience, preferably in retail or consumer brands.
- Strong writing, visual design, and basic video editing skills.
- Excellent verbal and written communication skills.
- Proficiency with major social media platforms, scheduling tools, and analytics dashboards.
- Strong analytical skills to interpret performance data.
- Bilingual (English/Spanish) a plus.
BrandsMart Total Rewards
Our team members are our greatest asset. As an expression of our appreciation, BrandsMart is proud to offer competitive performance incentives, excellent advancement opportunities, and a distinctive benefits package which includes:
- Employee assistance program
- Employee purchase program with exclusive discounts
- Physical and financial well-being programs
- 401(k) plan with contribution matching
- Paid time off, including vacation days, sick days, and holidays
- Life and disability insurance
- Medical, dental and vision insurance
- Pay on Demand
**Benefits vary based on full- and part-time employment status.
About BrandsMart
At BrandsMart, we sell a wide variety of consumer electronics, home appliances, furniture, and accessories throughout the Southeast United States. Our customers shop at BrandsMart for the same reason you should choose us for the next step in your career – our focus on being a premier retail leader and providing a customer experience that is second to none. If you are looking for a company with passion and a dedication to our customers and team members alike, join us today.
BrandsMart is committed to creating a diverse and inclusive work environment, celebrates our team members’ differences, and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, pregnancy, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, military duty, gender expression, genetic information, or any other protected class. Candidates who require accommodation during the recruitment process should contact hrsupport@aarons.com.
BrandsMart is an Equal Opportunity Employer.
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